by alphaseo | Feb 4, 2021 | February, 2021
On Dec 3rd, 2020, Google began rolling out a new core algorithm update, and as always, it made some people happy while others weren’t as pleased about it. Google makes smaller modifications to its ranking formulas almost every day, but the big changes are made only...
by alphaseo | Mar 16, 2020 | 2020, February
Google My Business (GMB) has become an important part of local businesses. Google is less keen than ever on third party citations and off-page signals and is now relying heavily on content in GMB for ranking. GMB made several headlines with a host of updates, which...
by alphaseo | Mar 16, 2020 | 2020, February
Looks like Google is out to test another new feature on local results. Last month, a ‘Request Quotes’ button made a sudden appearance above the local pack on mobile. Request Quotes seems to be a part of the messaging feature in GMB The ‘Request Quotes’ button appears...
by alphaseo | Mar 16, 2020 | 2020, February
Managing a WordPress site? Make sure you review what version of PHP your site is running on. As of December 2019, around 62.2% of WordPress sites are running on outdated, prior to 7.2 version of PHP. These sites are vulnerable to hacking. The safest PHP version that...
by alphaseo | Mar 16, 2020 | 2020, February
Facebook offline events – A powerhouse for offline conversions. Brad Geddes sheds light on the impact of close variants updates and the analysis and workflow necessary to maintain control and conversions. Make your PPC ads more effective by excluding negative...