by alphaseo | Mar 16, 2020 | 2020, January
After the Possum update in 2016, the month of November marked the biggest ranking shift in Local SEO. With the Possum update, the Local Search industry saw its first big Proximity update by Google. This shift enables SEO experts to develop tools and strategies...
by alphaseo | Mar 16, 2020 | 2020, January
Google wants to help out small businesses with Local SEO. They recently announced through its Google Small Business handle on twitter and Facebook that they are rolling out a brand new tool: Local Opportunity Finder. The Idea Behind This New Development Local...
by alphaseo | Mar 16, 2020 | 2020, January
Get more insight into your bid strategy with top signals now. Hanapin Marketing Ad Gallery allows you to see real examples of all available ad formats from top platforms. Google solved the issue that impacted Google Ads reporting for conversion occurring between Nov...
by alphaseo | Mar 16, 2020 | 2020, February
Google My Business (GMB) has become an important part of local businesses. Google is less keen than ever on third party citations and off-page signals and is now relying heavily on content in GMB for ranking. GMB made several headlines with a host of updates, which...
by alphaseo | Mar 16, 2020 | 2020, February
Looks like Google is out to test another new feature on local results. Last month, a ‘Request Quotes’ button made a sudden appearance above the local pack on mobile. Request Quotes seems to be a part of the messaging feature in GMB The ‘Request Quotes’ button appears...
by alphaseo | Mar 16, 2020 | 2020, February
Managing a WordPress site? Make sure you review what version of PHP your site is running on. As of December 2019, around 62.2% of WordPress sites are running on outdated, prior to 7.2 version of PHP. These sites are vulnerable to hacking. The safest PHP version that...