by AlphaSEO | Jul 25, 2025 | 2025, May
Google has announced a significant update for businesses using Local Service Ads (LSAs) – all new customer reviews must now be collected through your Google Business Profile (GBP) link. The previous LSA review link is no longer valid, requiring businesses to...
by AlphaSEO | Jul 25, 2025 | 2025, May
Online reviews are essential for businesses as they build credibility, offer social proof, and significantly impact SEO and local visibility. Positive reviews enhance trust and customer engagement, leading to increased leads and higher conversion rates. Negative...
by AlphaSEO | Jul 25, 2025 | 2025, June
ChatGPT now offers more accurate local search results by leveraging Bing data. Learn how it works—and what steps local businesses can take to maintain visibility. Although Google remains the leader in local search, ChatGPT has made significant progress. While still...
by AlphaSEO | Jul 25, 2025 | 2025, June
Last month, Lisa Lansman from Google’s Global Partnerships team interviewed Shrina, a product manager with the Google Business Profile team, to discuss recent improvements and best practices related to business verification. Lisa shared on LinkedIn that Google...
